Social Media Marketing

What  Is Social Media Marketing ?

Social media marketing (SMM) is a form of internet marketing that uses social media apps as a marketing tool. These social media platforms enable brands to connect with their audience to: build a brand, increase sales.Social media marketing is a form of digital marketing that leverages the power of popular social media networks to achieve your marketing and branding goals.Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media the platforms on which users build social network and share information-to build a company's brand, increase sales, and drive website traffic.

• The power of social media marketing comes from the unparalleled capacity of social media in three core marketing areas: connection, interaction, and customer data.
• Social media marketing has transformed the way businesses are able to influence consumer behavior from promoting content that drives engagement to extracting personal data that makes messaging resonate with users.
• Because social media today is so ubiquitous, marketing techniques using these platforms are extremely important for businesses.
• Social media marketing is often more cost-effective with great exposure, though it requires ongoing maintenance and might have unintended negative feedback consequences.