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What is service marketing


What is including service marketing we have seen how HDFC Bank in India has emerge has India best bank in a very short period of time it has taken less than 7 year for the bank of emerge as India leading Bank leaving the State Bank of India the largest bank in the country for behind service marketing is based on very different service are highly intangible in benefits are felt our A period of the time and not immediately... meaning similari the hospitality sector in the service industry offer both time table and intelligence benefits to the customer the intangible feature or properly machine to Lifestyle of the target customer care condition is facilities the like television internet connectivity refrigerator and other benefit like health care service swimming pool and so on... Paradise in service marketing in service marketing today service brand is built by taking the process thespectivities means that unlike manufacturing differentiation between option and marketing is blood in the service industry internal customer focus is an important as external customer orientation for the same customer are often involved in the production of service to the customer in a food chain very has it place in order tax of the order and them after finishing clear that table marketing need to understand the nature of the service causes and stage in this process are the accepted of customer... super processing services are targeted to customer theme cells in order to receive those type of service the customer must physically enter the service system of the service factory




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