Define segmentation what is market segmentation
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segmentation can be define as a process of dividing the market on the basis of customer having homogenous needs and want it permits and organisation to customers and marketing communication for different segments of the market..
market segmentation is to subdivided the heterogeneous market into subsets of consumer it is help in accurately defining the customer needs..
the two important of market segmentation are adjustment of product and marketing appeal and evaluation of marketing activities..
need for market segmentation is needed because of the following reason different consumer have different needs and demand so customer can be offered product which provide them high level of satisfaction by segmenting large market..
the market segmentation efforts the following advantages to the Sailor of producer market segmentation present and opportunities to understand the nature of the market the Sailor and adjust the Truss to attract the maximum number of customer of various publicity media and appeal small resource maybe allocated to market segments where sales opportunities are market batter...
the basic element the influence in deciding the principal of segmentation are market segmentation evolves heavy expenditure in implementing it is not a Mayor in paper a less a company has good enough resource market segmentation cannot be undertaken at all product characteristic most product are in character but some other so it is case of formal type market differentiated strategy is opposite by in the letter case in necessary is disputed..
market segmentation can be helpful in expansion only when market segments are used in farming market program and their application in this relation from extension has some important points will making segmentation effective these are as give follow..
the abundant information from bhaiya to sailor and the information must be measurable so that the effective segmentation of market maybe process..
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